• The credit card, literally, but the effort, literarily • [1 MIN READ] The old Mastercard credit-card commercials got it right about the value of achieving. This piece is my perspective, though, on how the value accrues by an increase in every degree of appeal. In this case there’s a bunch of them. PHYSICAL SOCIAL … Continue reading Mastercard and the Hallmark Run (#177: ZY Weekly Newsletter 12/28/24)